What Others Say
“…nanotechnology is taking over Men’s Sportswear. Not the minuscule, creepy-crawly robots science fiction writers imagine will someday learn to self-replicate and destroy civilization — this nonfictional wave of technological innovation is found in the khaki pants stacked neatly on glossy tables, and in the cotton button-down shirts that bear the Smartcare(TM) tag. A discreet sign on a nearby shelf explains: “Smart Clothes: clothing that thinks like you.”
“In the spill-resistant pants, for instance, a Nano-Tex chemical process binds molecules of an industry-standard water repellent to the individual cotton fibers. This makes the fabric’s water-resistance more effective, more durable, and invisible to consumers.”
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